Level All
A rapidly growing media and technology company with a mission to create products and content that enhance the career outcomes of high school students and young adults in the United States. We are dedicated to addressing significant, previously unsolved issues in education and sharing our solutions with those who need them. Inclusivity is our top priority.
My role
As a visual designer, I format the content within our articles into digestible and easy-to-understand graphics. I lead my team to stay consistent with our brand identity and invite new challenges for us to learn and overcome. All our original content is made through countless brainstorming sessions with the company’s photo and editorial team. My projects are consistently growing and pushing new boundaries while having a hand in different departments such as marketing, social media, and paid advertisements.
Marketing
The team creates strategies to promote the company's brands, products, or services. To help maintain the structure of the company, we partner up with different businesses and promote them in our articles using statistics and visual assets.
American Express
Target
YUM! Brands Inc.
Social Media
The team is responsible for developing and executing comprehensive digital media strategies across multiple platforms such as Instagram, Facebook, and LinkedIn. The goal of these strategies is to align with the company’s goal and execute targeted campaigns to drive traffic and enhance brand visibility.
Paid advertisements
Instagram posts
Instagram stories
In-app Assets
My main focus is to produce visual content based on the information and statistics given to me by the editorial team. This can cover many topics, from "Applying for the SAT" to "How to take out a loan." It’s my responsibility to keep in mind the target audience and make the visuals as universal as possible.
Supplemental graphics - Made with Figma
Interactive graphics - Made with Flourish*
*Flourish is an online platform that elevates data visualizations by integrating graphics from Figma with data from copywriters to create compelling user experiences. The tool offers a wide range of functionalities for creating diverse animations and interactivity with ease.
Resources - Made with Google Workspace
Google Docs
Google Sheets